A blue vintage car with snow on its roof and trunk drives down a snowy, slushy street. Snow covers trees and the ground. Traffic lights and a building with a "JB" sign are visible in the background.

During the 1970s, winter was experienced very differently than it is today. Many habits that now seem unacceptable were widely accepted back then, even when they involved real risks. Safety, health, and prevention did not hold the same importance, largely due to a lack of awareness. Cold weather was tolerated, ignored, or even seen as character-building. Here are 15 wintertime habits from the ’70s that would never pass today’s standards.

1. Letting Kids Play Outside All Day in Freezing Weather

Children are sledding down a snow-covered hill in a park, with several groups walking up the hill carrying sleds. Bare trees and scattered people can be seen in the background on a winter day.
Kiss Füzéri Beáta / Pinterest.com

During the 1970s, kids spent hours playing outside even in below-freezing temperatures. There were no constant check-ins or extreme cold warnings. They came home only when it got dark or when they were hungry. Parents didn’t monitor them the way they do today, and the streets were a place where children spent most of their time playing.

2. Heating Homes with Unsafe Space Heaters

A wall-mounted gas heater with a visible blue flame is installed on a beige wall with white drywall patches. Pipes and controls are visible below, and an electrical outlet is nearby.
The House That Never Slumbers / Pinterest.com

Many homes were heated with unsafe portable heaters. The risk of fires or burns was high, yet it was accepted as part of everyday life. There were no strict regulations or safety certifications in place. Staying warm mattered more than safety. Today, this type of heating would be banned almost everywhere.

3. Riding in Cars Without Seatbelts in Winter Conditions

View from inside a car driving on a snowy, winding road. The dashboard shows the car’s speed and other indicators. Snow-covered trees line both sides of the road, and a hand is visible on the steering wheel.
Сергей Голодный / Pinterest.com

Traveling without a seatbelt was completely normal, even on long road trips. Cars were not designed with modern safety standards in mind. Accidents were frequent but rarely questioned. Today, it would be a serious offense, and no one would even consider driving without a seatbelt.

4. Smoking Indoors to Stay Warm

A woman with long blonde hair sits on a brown armchair in a cozy living room, looking at her phone. A TV is on, a black wood stove and a plant are nearby, and the room is softly lit with blinds covering the windows.
ella / Pinterest.com

Smoking indoors was common practice. It happened in homes, bars, restaurants, closed cars, and even on airplanes. No one talked about ventilation or secondhand smoke. It was seen as social and even comforting. Today, it’s banned in most enclosed spaces: thankfully.

5. Letting Kids Walk to School in Snowstorms

Several children wearing colorful winter clothes play in a snowy field surrounded by snow-covered trees. Some children are running, while others stand or walk through the snow.
Marianne Allison / Pinterest.com

Even during snowstorms or severe weather, kids still went to school. There were no “snow days” like there are today. Parents trusted that they would get there however they could. Nowadays, schools close under those same conditions.

6. Wearing Fashion-Over-Function Winter Clothing

A group of seven women in plaid, winter outfits pose together in a snowy park, surrounded by bare trees. Some wear hats, coats, and long skirts, creating a stylish, vintage winter scene.
vogue / Pinterest.com

Many people prioritized fashion over proper warmth. Thin coats, poorly insulated boots, and inadequate clothing were common. Cold weather was endured for the sake of style. The culture of technical winter gear simply didn’t exist the way it does today.

7. Using Fireplaces Without Proper Ventilation

A gas fireplace with a black metal frame and glass doors, burning with bright blue and orange flames over faux logs, set in a brick wall with a stone hearth and sample tiles on the mantle.
Anonymous / Pinterest.com

Fireplaces were used without proper safety controls, even though they were dangerous and the risks were largely ignored. Ventilation was minimal or nonexistent. Carbon monoxide poisoning was a very real threat.

8. Driving on Icy Roads Without Snow Tires

A driver's view of a winding road covered with snow, bordered by snowy trees and a metal guardrail, suggesting slippery winter driving conditions.
Kiki Thunder / Pinterest.com

Driving on icy roads was common practice. Many cars were not equipped for extreme winter conditions. People simply tried to “be careful.” Accidents were frequent but normalized. Today, it’s considered highly dangerous, and there’s far greater awareness of the risks of driving in certain temperatures.

9. Sledding Without Protective Gear

Two young children bundled in winter jackets and hats excitedly sled down a snowy, partially grassy hill together on a blue sled. Both have their mouths open, appearing to shout or laugh.
linda jenkins / Pinterest.com

Kids went sledding without helmets or any protective gear. They used whatever they could find to slide down hills. Falls were just considered part of the fun. There was little awareness of injuries at the time. Today, doing this without proper equipment would be unthinkable.

10. Keeping Windows Slightly Open in Winter

An old white window is open, revealing bare tree branches and buildings outside. A patterned curtain is partially drawn to the left, with some light streaming into the room.
Soneyakka / Pinterest.com

Cold air was believed to be good for your health, even in the middle of winter. Many homes kept windows slightly open for most of the year, and the cold was tolerated as something healthy.

11. Using Hot Water Bottles Without Safety Covers

Three ribbed rubber hot water bottles in orange, blue, and pink are arranged overlapping on a white surface. Each has a wide neck and small hole at the top for hanging.
Cooper_Inc / Reddit.com

Hot water bottles were a winter staple, often used directly against the skin without any protective cover. Burns and leaks were common, but safety standards were rarely part of the conversation.

12. Letting Cars Warm Up Unattended

A vintage brown BMW 630CS drives through a narrow path cleared in deep snow, surrounded by snowy mountains under a cloudy sky.
Marcin0812 / Pinterest.com

In winter, it was normal to leave cars running outside to warm up, sometimes for long stretches and without supervision. Theft, fumes, and environmental concerns were barely considered.

13. Minimal Concern About Hypothermia

Two children stand outside on grass; one wears a furry coat and red tights, while the other, in a blue sweater and skirt, smiles on a red bicycle. Houses and a road are visible in the background.
Sonicssixty5 / Pinterest.com

Cold exposure was often brushed off, especially for kids, who played outside for hours regardless of temperature. Hypothermia was rarely discussed unless something went seriously wrong.

14. No Winter Safety Warnings or Alerts

A blue car covered in snow drives through a snowy city intersection. Snow blankets trees, street signs, and traffic lights, while other vehicles and buildings are visible in the background.
Vintageeveryday / Pinterest.com

There were no phone alerts, weather apps, or emergency notifications warning people about dangerous winter conditions. Most relied on the radio, TV, or simply common sense.

15. Assuming Cold Weather “Builds Character”

Four children, bundled in winter coats and backpacks, walk through deep snow on a rural road in heavy snowfall, heading toward a distant building. Snow covers the ground, trees, and their clothing.
Dianalynn0313 / Pinterest.com

Enduring the cold was often seen as a rite of passage. Complaining about winter temperatures was discouraged, with many believing that toughing it out made people stronger.

Related Notes

Meet the Writer

Tatiana is a graphic designer specialized in marketing, with over 15 years of experience in the digital marketing world. Throughout her career, she’s worked with a variety of brands, developing strategies that blend creativity, identity, and results and loves to churn out refreshingly engaging content for audiences across many content realms at the same time. Find her on Behance at, tatianaalalach, as well.